Blacktip Reef

When aging touchscreens featuring animal IDs reached the end of their lives, we partnered with Night Kitchen Interactive to evolve that experience. 

We kept the essence of animal identification but expanded it to allow guests to filter the 60+ animals by color, size, diet, and more, emphasizing both similarity and diversity. We used colorful illustration to integrate animals into their environment and added a new gamified experience that shows visitors the delicate balance it takes to maintain reef health.